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Debra Zalvan

Debra Zalvan is UbiCare's Executive VP of Marketing. She focuses on expanding our business scope, bringing UbiCare to new markets and honing our messaging. She provides project governance for UbiCare’s new projects, as well as our work with the Department of Defense.
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Recent Posts

How AtlantiCare Uses SmarteXp® to Educate & Engage Patients

Posted by Debra Zalvan on Jun 19, 2020 7:00:00 AM

AtlantiCare leverages UbiCare's digital engagement platform to make sure patients never feel alone or abandoned during the COVID-19 crisis.

Now, as they look to the future and the resumption of elective surgeries, AtlantiCare will use SmarteXp® to help patients coordinate new surgery dates and resume preparation for their surgeries and post-surgery recoveries.

Take 3 1/2 minutes to watch, "Here's How We Help AtlantiCare" and learn more about AtlantiCare's journey to support patients both before and throughout their COVID-19 response.

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Topics: Patient Engagement, Patient Experience, patient education, COVID-19, digital health

How Digital Engagement Builds Connection, Trust & Reputation

Posted by Debra Zalvan on May 26, 2020 6:26:44 AM

Hospitals empower patients with digital connections while waiting for operations to return to normal throughout COVID-19 response

Do you want to learn how to leverage digital communication to create connections and extend care into patients' lives, where daily  actions and environment are responsible for 60% of medical outcomes? Has the pandemic stimulated your interest in patient engagement platforms? We recently recorded a conversation and short video that makes it clear in just 4 minutes!

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Topics: Patient Engagement, Patient Experience, patient education, COVID-19, digital health

UbiCare Offers COVID-19 Resources to Assist in Crisis Response

Posted by Debra Zalvan on May 1, 2020 7:14:57 AM

Crisis Communication Samples and Resources for Healthcare Professionals

UbiCare’s new COVID-19 Resources gallery is a free resource for healthcare professionals. Easily accessible from the UbiCare.com home page, the gallery is packed with examples of how hospitals are using patient engagement technology to stay connected with their patients.

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Topics: Patient Engagement, Patient Experience, patient education, pregnancy, joint replacement, COVID-19

Targeting Health Literacy & Digital Patient Engagement to Improve Outcomes

Posted by Debra Zalvan on Jan 17, 2020 8:09:49 AM

Patient Education & Innovative Communication Strategies Drive Success

At UbiCare, we often refer to research showing that medical care has only a 10% – 20%  influence on health outcomes, while patient behaviors and self-care have a 40% – 50% influence. With healthcare providers increasingly pressured to shorten hospital stays and reduce office-visit time, how do you increase the influence a hospital, health system or medical practice has on improving health outcomes outside the hospital or medical office?

Melanie Iannace, Muskuloskeletal Service Coordinator at AtlantiCare joined me recently to tell a  success story in which AtlantiCare and UbiCare collaborated to target health literacy and patient engagement.

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Topics: Improving Patient Outcomes, Patient Engagement, UbiCare, SmarteXp, patient education, joint replacement, health literacy