Hospitals and healthcare professionals are increasingly realizing that digital patient engagement and patient activation can influence patient behavior and improve outcomes. Different platforms have been introduced to the market, each bringing a different menu of features and capabilities. As you consider your objectives for patient engagement, and your options for platforms that support those objectives, there are a couple of critical considerations to keep in mind.
Topics: Population Health, Patient Experience, patient activation, UbiCare, SmarteXp, early childhood, sports medicine, COPD, concussion, heart failure, stroke, bariatric, obesity, patient education, pregnancy, joint replacement, spine surgery, autism
In a recent post, we suggested that you Forget the CMS Star Ratings Debate and Focus on Quality Care. But that's not to suggest you should forget about the star ratings themselves. Today's consumers seek out — and attach great importance to comparative ratings that are reported by their peers (think Yelp®, TripAdvisor®, or even Amazon®). A 2018 report from Deloitte, Inside the patient journey: Three key touch points for consumer engagement strategies, reported that more consumers are using quality ratings than in previous years. We must assume the Centers for Medicare & Medicaid Services (CMS) star ratings will be an increasingly important resource for healthcare consumers in the future.
I was honored to represent UbiCare at the 2019 American Hospital Association Leadership Summit in San Diego. I really enjoyed the chance to make connections and to share our work with so many healthcare innovators and leaders.
The sessions and keynotes at the Summit this year were powerful, focusing on the common theme of disrupting and transforming healthcare. Hospitals are being pushed to consider their future roles as they move toward value-based care —and the work involved in preventative healthcare.
How can hospitals take a calculated leap to innovations that respond to immediate care and cost needs, while also laying the groundwork for preventative healthcare and continued growth? What should the role of hospitals be to best meet the needs of the communities they serve? Read on for some takeaways from the conference that focus on these questions and the direction of healthcare.