Amid significant disruptions from COVID-19, digital messaging and education brings patients back
Pediatricians have long been concerned about families skipping routine well-child visits. These visits are essential for vaccine delivery, identifying health and development concerns, and providing resources and information to patients. Pediatric Medical Associates (PMA) in Sacramento, experienced a sizable and troubling increase in missed and cancelled visits as a result of the COVID-19 pandemic. PMA confronted this challenge head-on, using SmarteXp® to educate and engage families, reverse the trend and reduce the no-shows and appointment cancellations that threatened both their patients' health and their practice.